Customers have complained for years about the state’s policy of only selling hot beer in its stores.
The drought is over for Utah, at least when it comes to buying cold beer from liquor stores.
On June 8 at 11 a.m., the first state-run store to offer chilled beer will open in Taylorsville, Tiffany Clason, executive director of the Utah Alcohol Control Department, said in a press release.
“DABC is making strides in improving the customer experience by listening to how we can better run our stores,” said Clason, who took over the agency in January. “The new Taylorsville store features are a step in that direction, where we track what shoppers say they want at liquor stores across the state – cold beer.”
Utah’s policy of selling hot beer has been the number one complaint from liquor store customers for years, according to numerous polls.
Clason said revenue from the new Taylorsville store, located at 4455 S. 2700 West, is expected to generate $ 1.7 million for the state and city in its first year of operation.
Although this is the first time that a state-run liquor store has sold chilled beer, Utah consumers can get cold beers at local breweries and a few contract stores – officially called agencies. packaging – located in hotels, resorts and rural areas of the state.
Under state law, liquor stores in Utah must sell beer that contains more than 5% alcohol by volume. Low-alcohol beer is sold in grocery stores.